LinkedIn: Manager reports with tearful selfie how difficult it is for him to be laid off

Firmenchef Wallake: Jetzt als »The crying CEO« bekannt

CEO Wallake: Now known as »The crying CEO«

Braden Wallake has not yet been a net star. On platforms such as LinkedIn and Instagram, he has five-digit follower numbers, but many postings by the managing director of the American online marketing agency HyperSocial have met with little interest. Even one Instagram posting that showed him cuddling his dog Roscoe only got twelve hearts

That changed during the course of Wednesday at the latest – through a single social media posting on Tuesday evening, German time. Since then, Wallake has been known as »The crying CEO« – and suddenly people from all over speak world about him. He is laughed at and criticized online, but also praised for his courage and openness. The more than 20. Positive emojis under his post are offset by countless negative comments on platforms from Twitter to Reddit.

If you want to see for yourself what caused the excitement, you have to head to the business network LinkedIn

, which Wallake’s company HyperSocial specializes in. Where millions of people are looking for new jobs and contacts and like to brag about their work successes, Wallake’s most acclaimed contribution to date can be found. In it he describes how bad it feels for him that his company has to lay off employees – as part of a wrong decision for which he feels responsible. At the end, Wallake inserted a selfie that shows him crying.

»I’ve been debating whether I should should post or not«

“This will be the most vulnerable thing I’ll ever share,” Wallake begins his post. “I’ve been debating whether or not to post this.” He then reports on “a few” layoffs and says, “On days like today, I wish I was a business owner just looking for money and who doesn’t care who he hurts.” But that’s not how he is. It’s about “that people see that not every CEO is cold-hearted and doesn’t care if he or she has to fire people”.

“I know it’s unprofessional to tell my employees that I love them,” Wallake finally writes. “But I hope from the bottom of my heart that they know how much I love them.”

Since the publication of this article, there has been a heated debate on the Internet, and of course also on LinkedIn itself, as to whether Wallake’s handling of the subject of layoffs is exemplary, understandable, embarrassing or even despicable. On Reddit for example

this comment gets

much agreement: “The dumbest thing in the world are people who pause while crying to take a photo.” Another Reddit user comments: “When I first saw this, I couldn’t believe how embarrassing this person is, but LinkedIn is full of this junk every day.”

On LinkedIn a woman writes

who recently reportedly lost her job herself, she would probably lose her mind if the post was from her boss. “You cry? I cry. We cry. You still have your job. Imagine if we all posted pictures of us crying?

Recommended external content

Find at this point External content from Twitter that complements the article and is recommended by the editors. You can show and hide it with one click.

One of the dismissed responded

Vice magazine Braden Wallake said

in a phone interview that his post was a reaction to other recent LinkedIn posts about » how awful entrepreneurs and CEOs are who lay off their employees while they buy their third home in the Bahamas or anywhere else.” He wanted to point out “that not only greedy, rich companies are resigning employees, but that there are also normal people behind many layoffs”.

Wallake also emphasized that he is currently not paying himself a salary. Overall, there were two layoffs in his company on Tuesday, one of which he brought the bad news himself.

One of those two individuals – apparently the one who was not personally fired by Wallake – also spoke up on LinkedIn Wednesday night

. “After reading the post, my first thought was, ‘Yeah, there’s Braden being way too honest again on LinkedIn,'” wrote Noah Smith. “Now my feelings are a mix of sadness and excitement.”

  • More on the subject

    Warum TikTok so interessant ist – und trotzdem ein Problem

    Warum TikTok so interessant ist – und trotzdem ein Problem

  • It saddens him that “if you show yourself vulnerable online, you become the target of people who want to attack someone”, Smith wrote in reference to all the social media posts mocking Wallake’s post. “Don’t you have a better way to start your day than searching LinkedIn for people to trip up?”

    At the same time, Smith reported that the excitement about the posting also had positive consequences for him: many people had contacted him to offer him help . “I’m looking forward to what’s next.”

    ,”breakpoints”: [“”],”outbrainMovable”:true,”updateId”:”797away62c-3413-4220-af17-c21f1e4845c”}”>

    Related Articles

    Back to top button